We tweet in the style of Die Workwear thanks to AI. #layeringorbaking

How to tweet in the style of Die Workwear?

This question has been made possible for a few months now with the development of Artificial Intelligence. We wanted to conduct a test and to do so we started from an interview with Toby Bateman for the Korean magazine B Magazine. He articulates an interesting viewpoint on some of the buzzwords in the #menswear universe.

So we copied and gave this text to Chat GPT, asking it to use this as a basis to formulate a Tweet in the style of Die Workwear.

B. Magazine : Are there certain words that Mr Porter expressly avoids using?

Toby Bateman : There are two or three. I'm sure it slips through occasionally, but one thing that is banned is "must-have." Because there's nothing one must have. You need to wear clothes, but there's never a must-have sweater. If you love Disney and you're six years old and you want to look like Snow White, then you might have that, but for grown-up men, no.
Another word, which I think has crept in once or twice but is banned, is "layering." Fashion people love saying layering.
But think if you have to say, "Well, I'm just going to go do some layering this afternoon." Who says that? No one says that. The other thing - and we do use this sometimes - is "texture." And texture's lovely. People say, "Oh, it adds texture to your outfit," and it does, I get it, but again, I don't think any of us think, "I'm just going to go and buy some texture tomorrow." If we don't say it to each other or to our friends, then we shouldn't be saying it to our customers. It's hard, because there are only so many words for fashion, but if we can, we try to avoid those words.

And here is the result from Chat GPT :

Today's thought: 'Layering' in fashion. Unless we're talking about cakes or onions, it's a term that feels out of place. Who says, "I'm off to do some layering?" Next time, I'll ask if they're bringing the cream cheese frosting. #LayeringOrBaking

Rather convincing, isn't it?

Last step, we used Adobe to generate images from this text.